Brand Strategy
Brand Strategy
Brand Identity
Brand Identity
Website
Website
Wagonga Coffee Culture
It's time for this family run coffee business, (that has been quietly roasting in Canberra for 25 years), to put itself properly on the map.
The exciting challenge was to find the space within a crowded market for this humble business to shine. It has so many unique characteristics that make it worthy of the kind of devotion customers give their coffee makers.
Phase 1 of the project involves refreshing and simplifying the logo, establishing a warm and friendly brand identity and building an eCommerce website.
Phase two will include new packaging and merch as well as broadening the cultural aspects of the business that will include a social space for workshops and gatherings at the Roasting HQ.
It's time for this family run coffee business, (that has been quietly roasting in Canberra for 25 years), to put itself properly on the map.
The exciting challenge was to find the space within a crowded market for this humble business to shine. It has so many unique characteristics that make it worthy of the kind of devotion customers give their coffee makers.
Phase 1 of the project involves refreshing and simplifying the logo, establishing a warm and friendly brand identity and building an eCommerce website.
Phase two will include new packaging and merch as well as broadening the cultural aspects of the business that will include a social space for workshops and gatherings at the Roasting HQ.